Web Design and Development
With a booming membership base and outdated website, AAOSH needed a website that had features to fit their growing needs. Nicole built a full-service website, association management system (AMS), learning management system (LMS), and customer relationship management (CRM) system, using a combination of HubSpot and MemberClicks softwares. The end result was a platform that allows members to watch and download educational materials, network with fellow members, watch/track continuing education credits, and more. The backend functionality feels limitless in the ability to create custom marketing/sales funnels, automatically track CE credits, and more effectively communicate with current and prospective members.
We saw an increased Instagram following over two years. We increased engagement through a mix of organic and paid advertising.
By managing all social media, marketing, website design, and virtual event production, numerous graphics are required for this large-scale organization. Here are a couple examples.
Virtual Event Planning and Production
In June 2020, AAOSH had to quickly pivot from a large-scale in-person event, to a virtual meeting in two short months. Nicole built out a full virtual platform, managing the pre-production and day-of production of all meeting details, including: pre-recorded lectures, virtual exhibitor booths, live session production, and virtual platform training/tech support for staff, sponsors, and attendees.
The American Academy for Oral Systemic Health (AAOSH)
The American Academy for Oral Systemic Health (AAOSH) is a 501(c)3 non-profit organization of healthcare leaders and health professionals dedicated to expanding awareness of the relationship between oral health and whole body health. AAOSH is a large organization focused on advanced education and interdisciplinary networking/collaboration. They accomplish their mission through online educational resources and annual Scientific Sessions.
"Nicki has been an incredible asset to our organization. She has developed for us a new website, linked many additional CRM & other platforms to it and she also produced and edited 2 of our virtual meetings we did in the last 6 mos. and did an amazing job. Her capabilities are limitless. She is patient, caring, professional and has a great sense of humor. She loves what she does and she is an amazing person to work with in any facet."
Bobbie DelSasso, RDH, BS (Executive Director - AAOSH)